The most exciting creatives are out there. They move independently, choosing focus to deepen their crafts and freedom to get disruptive. They are designers, researchers and entrepreneurs. Wolves.

Society needs them. Wicked problems need experiments, cities need pioneers and establishment needs challengers. Building on over twelve years of experience in both transition strategies and creative productions, Wolfpack now closes these gaps.

Wolfpack is a lab for the next economy. We explore, explain and experiment. We produce programs, campaigns and living labs. For each project we handpick a team, covering knowledge and design, brains and teeth, strategy and street level.

Wolfpack

For the strength
of the pack is the wolf, and the strength of the wolf is the pack.

Rudyard Kipling,
Jungle Book

Janjoost set his mind to innovations, developed his gut on the streets and now puts his heart in making beautiful things.

Head first: with a master's degree in human-technology interaction he has worked on innovation and sustainability strategies for over ten years. On a gut feeling: he was culturally shaped in an underground hiphop scene, throwing parties and exhibitions in Rotterdam. At heart: Janjoost is a storyteller, always looking for the kick and the core of complex matter. With Wolfpack he unites all three, making creative productions on stories of change.

 

Janjoost Jullens

lead development

Mattijs is Wolfpack’s backbone when it comes to exploring and explaining new trends and niches. A dozen years in universities provided him with a PhD in transition science and a broad experience in different innovation fields and methods. But still he is a rocker and neural thrill-seeker. Incurably curious he jumps into socio-technical trends. Then, he scrapes off the buzz and daily clutter of innovation to discover underlying lessons and to find new and tangible points of intervention.

Mattijs also works as an evaluator and analyst with the Dutch Research Institute for Transitions (DRIFT).

Mattijs Taanman

lead research

Liesje brings in the teeth of the pack and makes sure things happen. Years ago at the Institute for Social Innovation she was our favorite intern, mobilizing new networks and perfectly managing events. Now she returned as a master in European Identity and Integration, a certified barista, a parttime photographer and an early stage kickboxer.

Liesje is hands on, venturous and in control. With a proven record on both an academic and a shop floor level she produces our events, keeps our communications in ranks and -let's be honest- props up our branching network.

Liesje van der Hoorn

producer

Bidbook Next Economy – phase II. Formulating new autonomous projects with Rotterdam pioneers;
supporting the realization of the first batch; integration with the Roadmap Next Economy.

strategies

Yes, the next economy and sustainable development are really happening, but in a way that is both uncertain and diffuse. What's real, what's not? Wolfpack specializes in seeing first symptoms and making first moves. Our resources: design thinking, science and pioneering entrepreneurs.

Our output: strategic models, scenarios, hit lists, labs and entire programs.

commissioned by ao

Min. of Economic Affairs

City of Rotterdam
National Parliament
Nat. Delta Program
Dutch Urban Agenda

themes ao

Blockchain

Scale-ups

Maker movement
Future of water
Next economy basics

Next economy basics: how distributed times circular can beat linear.
Including an agenda on tech, skills and business models. Part of the Lab Results magazine.

A lead via blockchain technology, position paper on a digital Port of Rotterdam.
Co-production with Aljosja Beije, resulting in the foundation of a new fieldlab.

Scale-ups in NL (in Dutch): 10 takeaways for the Ministry of Economic Affairs and StartupDelta.
Field research and strategy, commissioned by the Ministry, collabo with Mark Bode.

Sharpening the Roadmap Next Economy: harvesting challenging views from creative pioneers,
strategy development. For example: seven shots for the next labor market.

Third Individual Revolution: manifesto (English / Dutch) on the maker movement as a
next economy best practice. For the Dutch Urban Agenda, with Baschz Leeft.

Information management: fueling vision and strategy for the back office of the National Parliament.
For the National Parliament, with/via IMI.

Future of water: value based future scenarios on water management. Research, modelling, strategic implications.
For the National Delta Program, with 50+ experts, via IMI.

Agrifood: field studies on innovation niches like vertical farming and smart b2c value chains.
For topsector AgriFood, with Bart Krull.

Field studies on startups and sme’s in their proof of concept phases: tresholds, chances.
For the Ministry of Economic Affairs, with Bart Krull.

Plans, Probes and Pop ups: field studies and hands-on tactics on creative cross-overs.
For the City of Rotterdam and the EU (URBACT), with Studio Spass.

Five-piece series of public events deepening skills that the maker movement offers and our cities need.
With Mattijs Taanman, Pakhuis de Zwijger, Bart Krull and Hans-Peter Jullens.

PROGRAMS

Wolfpack runs and co-runs three programs on key elements for the future. The Prototyping Program mobilizes creative pioneers as an innovation forefront. Skills for the Next Economy is an ongoing research with Pakhuis de Zwijger, concerning all city dwellers and entrepreneurs.

And a blockchain program is about to open shop…

partnering with ao

Roadmap Next Economy
Pakhuis de Zwijger
Port of Rotterdam
BeSCOPE
Dutch Coast

themes ao

Tech x Impact
Next skills
Blockchain
Port economics

Energy

Can we bring the next economy into reality right now? The Prototyping Program scouts and initiates cases.
Powered by the City of Rotterdam and the Roadmap Next economy, with Wunderpeople.

A Prototyping example: the RDM Makerspace developed the Marvin, an internet-of-things starter kit,
enabling makers to prototype IoT-applications and students to experiment.

A Prototyping example: West Practice is transforming Bospolder-Tussendijken and M4H into a street lab
for the next economy, with e.g. DIY curricula, an investment fund, working cooperations.

Skills for the Next Economy: creative research via a series of events in and with
Pakhuis de Zwijger, drawing from the maker movement’s methods. With moderator Bart Krull.

A Skills example: hustling as the main skill in a gig economy. With Edson Sabajo (Patta), Katja Berkhout (VenCaf),
Aruna Vermeulen (Hiphophuis) and Roel Bol (Min. of Economic Affairs).

A Skills example: tinkering as an proactive way to master technology and innovate. With Rolf Hut
(TU Delft, Volkskrant), Douwe Hoekstra (AvL), Pim Stevens (KPN), Marleen Stikker (Waag Society).

A fieldlab in the making, realizing use cases, capacity building and aiming for
an international forefront position. With ao. Aljosja Beije (BeScope), stay tuned.

Team Disrupt. We provide reflections, forecasts and disruptive interventions to the Roadmap Next Economy,
commissioned by the MRDH. With a.o. Arash Aazami, Vincent Wegener, Jan Misker, Mattijs Taanman.

PRODUCTIONS

This is where our pay off handpicked creatives stens from. We handpick teams, drawing from a strong network of independents. They provide way more quality, edge and dedication than your average agency. Wolfpack brings in storytelling, art direction and project management.

This way we produce exhibitions, books, mags, events and art projects.

commisioned by ao

Wageningen UR
NL Embassy Berlin
Kunsthal
Transport for London
Min. of Economic Affairs

disciplines ao

Exhibitions
Magazines
Street art
Goodlife
Writing

Lab Results: longreads, interviews, cases and more on the next economy. With Studio Spass and Aad Hoogendoorn,
supported by the Min. of Infrastructures and the City of Rotterdam. Read article 1 and/or Click to order.

FabCity: first try out in Rotterdam, building on the international FabCity movement.
With Future Flux Festival, Baschz Leeft, Better Future Factory, Shailoh Phillips and many more.

Biobased, a travelling exhibition: storytelling via infographics, new tech and tangibles. For WUR, with
Baschz Leeft, WOAU, Rnul Interactive, Olivier Otten, Mopix, Ben Werkt.

Open Minds: three piece summer series with Venture Café Rotterdam, bringing together designers,
entrepreneurs, artists and innovators.  Supported by KPN New Business.

Hustle: expert meeting bringing the gig economy to a street level. With EVR, IABR and Bart Krull.
Feat.  Prof. Ruud Muffels, Hiphophuis, ShareNL and Serdar Özturk.

El Segundo: group-exhibition in and on Berlin. Commissioned by the Dutch Embassy and the
City of Rotterdam. With Baschz Leeft, Lukas Feireiss, Selfcontrolfreak and Studio Spass.

Contribution to Do It: a ten piece series on ‘how to make art’, using our activist t-shirt as our subject.
For the Kunsthal, with Baschz Leeft, inspired by Jerome Bel.

Der Tupac Amaro Fraktion: poster series against unnecessary hoopla, part of street campaign (youtube).
For Witte de With Festival, with Baschz Leeft.

Communication series for the Public Procurement Program, including interactive animations, website, interactive map.
With High Rise, for the Ministry of Economic Affairs.

Pro Lite innovation program on public lighting: identity, website, interactive modules.
For Transport for London, with Hats&Tales and Jonas Vorwerk.

Project Verve, artistic research. How can new vocabulary help create a new national mindset? And how can
typography help gaining impact? With Olivier Otten, Daphne Heemskerk, with gratitude to the CI Fund.

In depth sessions exploring a street level perspective on the next economy of Rotterdam.
With a.o. Mattijs Taanman, Bart Krull and IABR, commissioned by the EVR.

Janjoost Jullens
+31 6 1422 4322

Mattijs Taanman
+31 6 4776 9152

Liesje van der Hoorn
+31 6 5326 2306

Studio Wolfpack
Eendrachtsstraat 81
3012 XH Rotterdam

KvK 57036233

colofon

graphic and web design

High Rise

photography

Aad Hoogendoorn